A Simple Guide to Writing a Good Meta Tag

By |August 7th, 2019|Copywriting, SEO|

Whether you’re writing your own meta tags or not, there are some tips you can follow to help make the most out of the characters you have available to display. Follow our simple guide to getting meta tags right by treating them like any other piece of copywriting for your website. […]

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Why Is My Website Not at the Top of Google?

By |June 12th, 2019|SEO|

Once you’ve created a professional website, it would be easy to think that’s all you need to do for customers to find you at the top of Google. Many factors influence the position of your web pages, but it’s going to take more than mentioning a phrase once to push your site to the number [...]

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Creating a Website for Your Business – 5 Easy Steps

By |May 16th, 2019|SEO, Web Design|

Your website is an important part of how you reach your target customers, showcase your business and enhance the client experience. Many small businesses don’t know where to start, but luckily, it’s much easier than you think. Just follow our 5 simple steps to creating a site which is perfect for your business. […]

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Web Design for Small Business – Debunking the Myths

By |April 13th, 2019|Web Design|

Are you a small business in Surrey and thinking about investing in web design services? Perhaps your site is starting to look outdated, doesn’t work for what you need or maybe you don’t have one at all. Here are some of the common web design myths we hear which are holding small businesses back from [...]

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Main Types of Copywriting Service & Their Benefits

By |March 18th, 2019|Copywriting, Web Design|

Whether it’s creating your web page content or writing a blog, there are multiple ways a copywriter can help your business convert more visitors into customers and showcase your expertise. Here are some of the most popular services you should consider and what they can do for you. […]

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Inside the Mind of a Copywriter – Deciding on the Content for Your Website Pages

By |February 21st, 2019|Copywriting, Marketing|

Have you ever worked with a copywriter and not known what to expect? Perhaps you’ve received your content, but you don’t understand if what you’re reading is good copy or not. Here’s some insight into how they put their expertise into action when writing the content for your website’s pages. […]

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Who Is Your Target Audience? Creating a Client Persona

By |January 15th, 2019|Copywriting, Marketing|

Many businesses want to attract more customers to buy their products or services, but getting more people to notice you online isn’t the only thing to consider. It’s about attracting the right customers to invest in your business. Your strategies for everything from your SEO and web design to your content should be tailored towards [...]

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Using Content to Help Convert Your Visitors into Customers

By |December 10th, 2018|Copywriting, Marketing|

The content on your site often works alongside your SEO strategies, but it’s not just about driving more traffic to your site. When visitors reach your pages, you want your content to convert them into paying customers who want to invest in your products and services. Here are just a few ways high quality content [...]

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Why It’s Important to Create Regular Content for Your Site

By |October 17th, 2018|Copywriting, SEO, Web Design|

Businesses often get told ‘content is king’ when it comes to outshining their competitors, but what does that actually mean? Web content refers to creative or informational elements added to a site such as blogs, case studies, infographics, videos or landing pages. These form the basis of what drives the right traffic to your website [...]

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Why You NEED a Copywriter

By |September 27th, 2018|Copywriting, Web Design|

Businesses often grapple with the best ways to engage their customer base and increase online leads, asking for help from professionals such as search engine optimisation experts and web designers. However, when it comes to using an external copywriter to produce their content, some think they can easily take this on themselves. Clients who regularly [...]

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What Should You Post on Social Media

By |October 9th, 2017|Marketing, Social Media|

We often get asked about what to post on social media and the answer is generally the same each time. Just be yourself. This may sound a little bit vague but when you think about what this means it often makes sense.  Everyone expects that if you are marketing your business then this must mean [...]

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Why Is Social Media Important For Your Business

By |September 11th, 2017|Marketing, Social Media|

So, you have a business and most likely you have a website too.  Great job!  But, now you’re wondering why you’re not getting masses of phone calls and enquiries! What should you do, what can you do? Well, first thing to consider is getting some help with your general SEO – not just because this [...]

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Why you shouldn’t use images from Google on your website

By |August 16th, 2017|Graphic Design, Web Design|

When we are building or updating a website, more often than not, the topic of images being needed will pop up.  In most cases, this isn’t a problem as many of our clients are fortunate enough to have good photos or we have already agreed to provide stock images for them. However, this isn’t true [...]

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11 benefits of doing SEO and PPC

By |July 14th, 2017|Pay per click advertising, SEO|

Search Engine Optimisation (SEO) and Pay Per Click (PPC) advertising are not mutually exclusive. The aim of both is to bring traffic to your site. And, as part of a well-rounded strategy, it’s perfectly acceptable to do both. Here are 11 good reasons why we recommend you pair SEO with a PPC campaign. […]

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The History of SEO

By |July 14th, 2017|SEO|

SEO is an evolving science that combines programming, content, and keyword selection. Every second, 40,000 search queries are processed by Google, and 10,000 by Bing. All the major search engines are in competition with each other, and all work hard to provide effective search results. All major search engines have developed algorithms that are designed [...]

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What is AdWords and should I be using it?

By |July 14th, 2017|Pay per click advertising|

AdWords is Google’s pay-per-click advertising service. Companies approach Google to place these ads within search results, and then pay Google (literally, “per click”) every time someone clicks a link in the ad. Google AdWords is a very effective advertising model, since you can target your specific market and tweak ads day by day. There are [...]

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A Beginner’s Guide to Penguin

By |July 14th, 2017|SEO|

Google’s major updates may sound cute and cuddly, but their effects are anything but. Even though the world wide web was still recovering from the bite of Panda, in April 2012, Google rolled out a new major update dubbed Penguin. Google’s updates are grouped in terms of their effect. While Panda’s role was to punish [...]

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The Importance of a Responsive Website

By |July 14th, 2017|Mobile Web Design|

When your customers engage with your company website, where do they do it? In the office, maybe, or while relaxing at home? And how do you know: do you have the data to prove it? While we can all make educated guesses about the way people use our sites, we never really know without looking [...]

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Beginners’ Guide to Panda

By |July 14th, 2017|SEO|

Each year, Google undertakes hundreds of updates to its algorithm as it seeks to weed out poor quality content. Despite the efforts of Bing and others, around nine out of every ten European web searches are performed using Google, and Google maintains this bone-crushingly tight grip by refining the results it produces to make them [...]

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The Ultimate Cheat Sheet On Content Marketing

By |July 14th, 2017|Digital Marketing|

Content marketing has come into its own as a companion to search engine optimisation (SEO). Traditional marketing and Public Relations (PR) all play a part in a holistic content marketing strategy, and businesses are ploughing a much higher percentage of their marketing spend into content. Here are some quick facts that will get you up [...]

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Does your Business Have Local Clients? You Need Local SEO

By |July 14th, 2017|SEO|

JJ Solutions works with small and medium sized business (SMEs) in the Surrey area. The vast majority have their own premises – a ‘bricks and mortar’ presence on the high street. Businesses that serve customers in person have different needs in terms of search engine optimisation (SEO). As a web design and SEO company, we [...]

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9 Ways to Make Google Love Your Website

By |July 14th, 2017|SEO|

Search engine optimisation (SEO) is all about pleasing Google. The search giant updates its algorithms regularly, and it’s up to businesses to stay ahead of the game and ensure they’re giving Google all the right signals. With the help of a Surrey SEO professional, your business could also rise to the top of Google’s search [...]

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Things to Consider When Starting an Online Store

By |July 14th, 2017|Web Design|

Many businesses rely solely on an online store to make money. Others use online ecommerce tools to complement their offline sales. Whichever camp you fall into, an online store could be a very profitable way to enhance your business and increase your revenue. In this article, we’ll look at four crucial things you’ll need to [...]

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Why Your Business Needs a Blog

By |July 14th, 2017|SEO|

At JJ Solutions, we work with a huge range of varied businesses across the Surrey area. While developing their new website, we come up with an SEO strategy that includes a custom set of actions and tactics to improve search engine visibility. One of our standard recommendations is that every business has its own blog, [...]

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